Discover Airlines, the Lufthansa airline, launched a new safety video for long-haul flights on board the A330 fleet on September 18, 2024. The video, available in German and English, replaces the safety instructions previously presented by the crew and is intended to relieve cabin crew of the burden of flight preparations. With a length of 3:55 minutes per language, the video not only offers safety-relevant information, but also visual impressions of various travel destinations to get passengers in the mood for their vacation during the flight.
The video is produced in collaboration with the creative agency Scholz & Friends and Liveframe GmbH and filmed in the studios in Dreieich. The highlight is that the actress in the video, who is a member of the cabin crew of Discover Airlines, gives the video a personal and authentic touch. The subtitles in both languages are intended to ensure that all passengers understand the important safety information.
The decision to use a pre-recorded safety video is in line with the trend of many international airlines, which rely on standardized videos to ensure that safety demonstrations run smoothly and to entertain passengers. With this step, Discover Airlines is also following other Lufthansa subsidiaries that have already introduced similar videos on board.
The new video is not only designed to simplify the crew’s daily work, but also to provide passengers with a more efficient and pleasant flight experience. The use of subtitles in both languages ensures that international passengers can better understand the safety information. In addition, the video’s visual design highlights the airline’s most important holiday destinations, which is intended to increase anticipation for the next holiday.
The post Discover Airlines introduces new safety video on long-haul flights first appeared on Aviation.Direct.
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